Using Adwords Express To Find Popular Key Phrases
Using Adwords Express To Find Popular Key Phrases One of the hardest parts of search engine optimization (SEO) is..
One of the hardest parts of search engine optimization (SEO) is choosing the best and most appropriate key words or key phrases for your particular industry. As a matter of fact, I came across a business today that was looking to start a new brand for their company and we discussed a few different industry related keywords/key-phrases but ultimately decided that more keyword research was necessary.
The customer asked, “What is the best way to find out our keywords?” Well, this brings me to my point: One of the best and easiest ways to quickly find out the most popular keywords for an industry is to set up a Google Ad-words Express account and set it up for your particular industry related category and let it gather analytics, detailed information regarding usage statistics of your website, I’d recommend about a week. Generally it is a good idea to use Google’s recommended daily amount, which is actually VERY affordable. If you are doing this before your website is created, a feature unique to Google, you can use your Google+ page!
After using Adwords Express for a week, you will have a very accurate list of popular and demanding keywords/keyphrases. Use this keyword list for linking anchor text and other SEO optimizations. Do your research to prevent wasting valuable time from your campaign. Being an active Google Engage member, I always recommend using Google Adwords to support any online campaign, Adwords Express is one of the easiest and most affordable ways to quickly bring a business back to life or to get a business started! Adwords is by far the best way to promote your current business or project during the ranking process.
By Christopher Bettis
Venice Florida Website Design & SEO